Aikon Tide Black Red White

Maurice Lacroix maintains their belief that in watchmaking, they can contribute to the global effort for a more sustainable world. That’s why they take pride in continuing their journey with #tide, introducing the all-new AIKON #tide.

This new Aikon Tide Black Red White will appeal to many, as its the message behind the watch that’s the story.

This remarkably high-quality model boasts a 40mm design with sapphire glass and a water resistance of 10 ATM. Available in three bold colours – black, red, and white – it’s crafted not only with the finest upcycled plastic in the industry but also incorporates top-tier watchmaking features.

Their cases, bezels, case backs, crowns, end-pieces, and buckles are meticulously crafted from ocean-bound upcycled plastic infused with glass fibre. This composite material boasts twice the hardness of standard plastic, five times greater resistance, and a carbon footprint six times smaller than PET. Even the packaging for each Aikon Tide watch is constructed from this composite material. In total, each watch and its accompanying box repurpose 17 plastic bottles rescued from the ocean.

By acquiring an AIKON #tide, you’re aiding us in our Road to 10 Million Bottles. This objective is not only a pledge to our planet Earth but also to local communities and future generations. It involves providing educational programs for both children and adults and enhancing the facilities and habitats of those involved with #tide.

With your AIKON #tide, you’re not merely making a purchase; you’re making a statement. Join the tide!

Drawing inspiration from the iconic Calypso of the 90s, the AIKON has evolved into an icon in its own regard. Its design language boldly embraces urban styling and skillfully juxtaposes contrasts. Like all their watches, the AIKON seamlessly combines Swiss craftsmanship with a high perceived value.